Author: Philip Seaton
Abstract: This chapter identifies eight patterns connecting music, heritage, and tourism. The examples are presented theoretically and with examples from Japan and worldwide.
- Hit music plus tourism fad,
- Music and/or contents tourism,
- Touristification of popular music legends,
- Composer-focus heritage sites,
- Teacher-performer heritage sites,
- Community-focus music as tourist attraction,
- Music events and festivals,
- Musical place brands.
An example of the hit music plus tourism fad is Gagnam Style. Here is the song and the monument in Seoul. The other main examples can be seen in the directory of musicians, events, and sites below.
Directory of Musicians, Events, and Sites
Afro Nation https://www.afronation.com
AKB48 https://www.akb48.co.jp
Amjad Ali Khan (new ragas page) http://www.sarod.com/new-ragas.php
Amy Beach Exhibition (University of New Hampshire Library) https://www.amybeach.org/about/unh-exhibit-a-brilliant-life-the-musical-career-of-new-hampshires-amy-beach-september-december-2017/
Antonín Dvořák Museum https://www.nm.cz/en/visit-us/buildings/antonin-dvorak-museum
Arvo Pärt Centre https://www.arvopart.ee/en/
Bayreuth Festival https://www.bayreuther-festspiele.de/en/homepage/
BBC Proms https://www.bbc.co.uk/proms
Bedřich Smetana Museum https://www.nm.cz/en/visit-us/buildings/bedrich-smetana-museum
Beethoven-Haus Bonn https://www.beethoven.de/en/
Beirut & Beyond https://beirutandbeyond.net
Chofu International Music Festival https://chofumusicfestival.com
Fuji Rock Festival https://www.fujirockfestival.com
Glastonbury Festival of Contemporary Performing Arts https://www.glastonburyfestivals.co.uk
Hamamatsu Museum of Musical Instruments https://www.gakkihaku.jp/en/
Handel Hendrix Museum https://handelhendrix.org
House of Miles East St. Louis (HOME) https://houseofmilesestl.com
Imagine Your Korea YouTube channel https://www.youtube.com/@imagineyourkorea
Indian Music Experience Museum https://indianmusicexperience.org/
Japan Expo https://www.japan-expo-paris.com/en/
Kodo Taiko Performing Arts Ensemble 鼓童 https://www.kodo.or.jp/en
Koseki Yuji Memorial Hall 福島市古関裕而記念館 https://www.kosekiyuji-kinenkan.jp/
Mardi Gras, New Orleans https://www.mardigrasneworleans.com
Matsumoto city 松本市 https://visitmatsumoto.com/en/
Mightly Hoopla https://mightyhoopla.com
Misora Hibari Memorial House 美空ひばり記念館 https://www.misorahibari.jp
Motown Museum https://www.motownmuseum.org
Musée Édith Piaf https://www.museeedithpiaf.com
Museo del Violino, Cremona https://museodelviolino.org/en/
Museu Villa-Lobos https://museuvillalobos.museus.gov.br
Notting Hill Carnival https://nhcarnival.org
Oberammergau Passion Play https://www.passionsspiele-oberammergau.de/en/home
Paganini Rooms, Palazzo Tursi https://www.museidigenova.it/en/paganini-rooms
Peking Opera https://english.beijing.gov.cn/beijinginfo/culture/202005/t20200511_1894129.html
Rio Carnival https://www.riocarnaval.org
Sado Island Taiko Centre たたこう館 https://tatakokan.jp/en/
Salzburg https://www.salzburg.info/en
Sarod Ghar https://www.sarod.com/all/sarodghar.html
Seiji Ozawa Matsumoto Festival https://www.ozawa-festival.com/en/
Shinichi Suzuki Memorial Museum 鈴木鎮一記念館 https://kinenkan.suzukimethod.or.jp/index.html
Sound of Music Tours https://www.salzburg.info/en/salzburg/the-sound-of-music
Takarazuka Revue https://kageki.hankyu.co.jp/english/index.html
Toei Kyoto Studio Park 東映太秦映画村 https://global.toei-eigamura.com/detail/attractions/
VicFalls Carnival https://vicfallscarnival.com
World Tango museum https://wander-argentina.com/world-tango-museum/
Xian Xinghai Memorial Museum https://www.icm.gov.mo/en/XianXingHai
Zeki Müren Art Museum https://muze.gov.tr/muze-detay?SectionId=ZEK01&DistId=MRK
Selected Online References
Fonbuena, C., 2024. The Filipino superfans travelling thousands of miles to see Taylor Swift. The Guardian, 13 February. https://www.theguardian.com/world/2024/feb/13/taylor-swift-eras-tour-philippines-fans-tickets-travel
Hunt, E., 2023. Mightly Hoopla review 2023: a joyful celebration of all things pop. NME, 5 June. https://www.nme.com/reviews/live/mighty-hoopla-2023-review-years-and-years-kelly-rowland-3451767
Lee, D., 2023. Foreign tourists mainly visit Korea for K-pop, food, beauty. Korea.net.https://www.korea.net/NewsFocus/Culture/view?articleId=240020
Ross, A., 2018. The rediscovery of Florence Price. The New Yorker, 29 January. https://www.newyorker.com/magazine/2018/02/05/the-rediscovery-of-florence-price
Serenade Team, 2023. Passing the torch of tradition: the eternal bond of guru-shishya parampara. Serenade: the music of India. https://india.serenademagazine.com/features/passing-the-torch-of-tradition-the-eternal-bond-of-guru-shishya-parampara/
Suzuki Association of the Americas, n.d. About the Suzuki Method. Suzuki Association of the Americas. https://suzukiassociation.org/about/suzuki-method/
Tambur, S, 2023. Arvo Pärt is the world’s most performed living composer. Estonian World, 7 January. https://estonianworld.com/culture/arvo-part-is-the-worlds-most-performed-living-composer/
UNESCO, n.d.a Peking Opera. UNESCO Intangible Cultural Heritage. https://ich.unesco.org/en/RL/peking-opera-00418